Klondike Ice-Cream

This is Klondike’s first year joining Unilever’s multi-brand sponsorship behind the Ultimate Chargers. Klondike is the first ice-cream brand to sponsor the NASCAR Busch Racing series. Klondike launched several NASCAR-licensed products in 2007 including a ‘Klondike NASCAR bar’ which features Kasey Kahne. And they have sweepstakes where you could win a trip for four to the Daytona race in 2008.